Earth Overshoot Day and Sustainability
Earth Overshoot Day took place on August 1st this year. This date underlines the need to use our natural resources sustainably, while also revealing the fact that the resources consumed by humanity in a year exceed the amount that the Earth can renew that year. The project takes an important step towards changing consumption habits and increasing social awareness. In this context, sahibinden.com published New Year messages through digital channels on July 31st and launched a remarkable campaign by placing a Christmas tree in Capitol Shopping Mall.
The statement regarding the campaign will be made on August 1st “We celebrated the New Year yesterday because yesterday was supposed to be the last day of the year”This remarkable World Overshoot Day campaign by sahibinden.com was also supported by influencer collaborations aimed at the importance of questioning our consumption habits and popularizing second-hand shopping.
What is Earth Overshoot Day?
Earth Overshoot Day is the date when humanity’s annual consumption of natural resources exceeds what the Earth can renew in that year. For 2024, this date falls again on August 1. The term “overshoot” refers to the fact that human demand exceeds the Earth’s renewable biological resources. In economic terms, Earth Overshoot Day symbolizes the day when the planet’s annual renewable resource budget is exhausted and humanity is in an environmental deficit.
Earth Overshoot Day is calculated by the Global Footprint Network, a supported campaign by many non-profit organizations. The Global Footprint Network’s calculations and information about countries’ Ecological Footprints are publicly available online.
